For an analysis package to be useful to an organisation it really needs three qualities:
- It must give you information you can ACT on. There are a million stats apps out there, but if they don’t tell you anything which you can use to inform better practice for your twitter account, then they don’t really have any value.
- It must NOT tweet things about that information on your behalf. Some apps tell you useful things - but they tell the rest of the world those useful things too. I’m dubious about this at the best of times (for me an auto-tweet saying “This week on Twitter: X follows / unfollows, Y ReTweets and Z total reach!” either looks a bit awkward if X, Y and Z are small numbers, and a bit show-boaty if they’re large) but I really don’t think organisational accounts should have anything tweeted on their behalf.
- It ideally needs to be free. Some things are worth paying for but realistically it’s hard to get the people who control the purse-strings in libraries to shell-out for a Twitter stats annual subscription…
Thankfully the official Twitter Analytics, newly available for all, meets all three of those criteria. If you just tweet as yourself, sign in to analytics.twitter.com and have a look a round at the things worth noting; it’s interesting to see how few of your followers actually see your tweets, for example.
If you tweet as an organisation or group, Analytics is definitely worth your time. But it’s quite overwhelming at first as there’s a LOT of information there - so here’s a guide to what to look out for.
broadband is not a finite resource. Network limitations are largely the result of business decisions to not keep pace with subscriber demand in a world where the Internet increasingly is the main vehicle for all kinds of entertainment, from gaming to movies to video chats with loved ones.
IT WOULD BE BETTER TO HAVE NO RULES THAN THE ONES BEING PROPOSED BY THE FCC, WHICH SIMPLY LEGALIZE DISCRIMINATION ON THE INTERNET.
Sexting is going suburban and vanilla. Like “adult” pornography, it is being accepted as just one more of the “50 shades” of sexual titillation.
McAfee, the cyber security firm, released a study earlier this year of “more than 1,500 consumers” and found that more than half (54%) “send or receive intimate content including video, photos, emails and messages.” It found that one in three American adults have filmed sexual content on their mobile devices.
Pew Research reported that “sexting … is practiced by couples and singles alike” and has nearly doubled since its last survey in 2012. The most active adults engaged in sexting were between 25 and 34 years of age. “Married and partnered adults are just as likely as those not in a relationship to say they have sent sexts,” the report noted, adding, “single adults are more likely to report receiving and forwarding such images or videos.” Pew’s research also found the following among adults: 20 percent of “cellphone” owners have received a sext of someone they know; 9 percent have sent a message of themselves to someone else; and 3 percent have forwarded a sext to someone else.
With the move I haven’t been online much and didn’t post weeks 11 or 12 so this is catch up!
You can see my (very ambitious) complete list hereComments